During the popular 60ies, together with Hippie Look, in Positano was born the famous “Moda Positano”
At that time, people coming from the city, didn’t expect a such a mild clime and usually didn’t have the right clothing to wear in this paradise corner where the sun was always shining, for this reason they went through the many souvenir’s shops asking for pareos , shorts, swim suite and everything else was beachwear. The original traders from Positano, feeling the good business in the air, began to design and produce a particular and new fashion using linen hand-embroidered towels and sheet from the traditional wedding kit, with crochet and bobbing application they finished elegant evening gowns .
This new style had a great success since the beginning because unique and different from the city wear.
Entrepreneurs such as Benetton and
Fiorucci, usually on holiday in Positano, showed how to dye and to give to those special clothes many different colors.
Began to rise many small factory and in one of these, Giacomo Cinque, expressed his love for art of embroidery creating unique patterns.
Today, together with Riccardo Ruggiti, first antique dealer, they runs the Antica Sartoria, a company present in Positano in the city center and on the main beach with two shops where the guests on holiday use to renew their holiday’s wardrobe .
Growing more and more on the market and distributing the product all over the world, Antica Sartoria produces thanks to the job of masterful craftsmen from different countries but preserving the spirit and the expression of the original fashion “Positanese”.

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Inconfondibilmente questo stile si riconosce e si ama.
List of Events in which we show and present our collection:

WHO'S NEXT PARIS PRET A PORTER
06 - 09 JULY 2013
PORTE DE VERSAILLES - PARIS


MIPAP - MILANO PRET A PORTER
21 - 23 SETEMBER 2013
FIERAMILANOCITY - MILANO
MACEF - MILANO
WHITE - MILANO
VIA TORTONA - MILANO


MARE D'AMARE FIRENZE
20 - 22 JULY 2013
FORTEZZA DA BASSO - FLORENCE
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Unmistakable it is not a passing fashion. This style is recognized and loved. It is a magic partnership between the age-old skills of the Indian cotton and silk artisans, expert embroiderers and Giacomo Cinque's creativity that gives life to this fashion that dressing women let imagine mermaids that can captivate the most reluctant Ulisse… shortly a "cult" or good luck talisman.
That was the time of free love, flower children, the time of the "pieces" made with handkerchiefs, pieces of old kits and gauze.
Attended the academy of fashion, the history of art and costume techniques: prints, designer, cartamodellista, tailor, fabrics, colors and yarns will be his world.
In the early 80's became a phenomenon and fashion coveted by all local companies and buyers from all over the world, so to be courted like a star.
Tenacity, taste, technique, passion, insight, humility and love for their work, they are the right ingredients for success.
After working for almost all companies in Positano, as a designer decides to produce his own line. Not satisfied by local laborers, little attentive to innovations and less serious and affordable, move the production of Positano in India, Along with creating the brand Riccardo Roars "Antica Sartoria of Positano" which today sells it's products in all stores located close the seas of the world or where, for the beauty of the place and culture are holidays and parties. Loves identified as a tailor for the holidays. call him and he will organize a party for you!
We are looking for an assistant stylist for the next collection Our company is always updated and constantly looks for innovations and new ideas. If you are a stylist, a designer or simply a creative give us your information and you will be contacted.
The colors exploding in the harbor of Amalfi. in front of the bus and marine terminal in Amalfi, the store is a success.
see the mapunmistakable, our "Positano fashion" wear at all. In Piazza Piazza Mulini for those who want to bring Positano with you
see the mapWith our beach's store, the sea becomes turquoise of Antica Sartoria's bags
see the mapThe new store has opened in the tourist Via San Cesareo was the largest and most anticipated shop in the area.
see the mapIn the most famous, and one of the most chic in Italy, an oasis appears to dress well and pay little. Antica sartoria!
see the mapPortofino is famous around the world as a symbol of beauty, elegance and exclusivity. We couldn't miss Antica Sartoria.
see the mapThe island of Ischia is known for your volcanic hot springs ... now heat with prices Antica Sartoria.
see the mapa small boutique where you can find everything that is essential to be perfect the summer.
see the map
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We ship all over the world by express courier
special prices
Boxes capacity and measures:
BOX |
CAPACITY |
MEASURES |
BIG |
120 pcs |
70X50X35 |
MEDIUM |
80 pcs |
48X48X25 |
SMALL |
40 pcs |
35X35X25 |

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1.Preliminary Statement
The following General Terms and Conditions of Sale shall apply to every order unless particular waiver written and sent by Antica Sartoria srl. Once the order has been finalized it will imply the acceptance of all the following General Terms and Conditions of Sale.
2.Prices
The correct price will be the one indicated on the order acknowledgment that will be given to the client at the trade fair. The prices indicated will not include the VAT and the shipping fee.
3.Orders
Orders will be accepted with the indicated minimum order (where specified). Minimum order € 500 VAT not included.
4.Payment
The methods of payment accepted are:
In the case of a wire transfer the customer is invited to send the wire transfer receipt so as to shorten the schedule. We will then send the receipt to our bank waiting for verification and then proceed with the shipment.
It is to be understood that we are pleased to provide this service but simply as a gesture of good will to our clients, we cannot be held responsible for any problem which could occur if the bank delays to verify the wire transfer. In every case, the time limit for a bank transfer is more or less three working days from the moment the wire transfer is carried out. The shipment of the goods, at the earliest, will be dispatched after the period of verification on the part of the bank. The balance payment of the goods shall be done within May 31 2013.
5.Shipping fee and insurance
The shipping fee, the insurance of the goods and all the other risks derived from shipping are to be paid by the buyer.
6. Order dispatch
It will be our duty to dispatch the orders as soon as we can with accordance to the schedule given by our clients at the time of ordering. The dispatch times will change according to the availability and type of the ordered goods.
7.Return or exchange of goods
In every case, if goods are to be returned this has to first be authorized by Antica Sartoria srl.
You can ask to return goods because of replacement or mistaken supplying. In the case of mistaken supplying you can replace with other goods available from the current seasons collection. The request has to be carried out within 7 days of receiving the goods. After the request, if authorized, the client will be given the RMC number for the return. The client will ship the goods with a RETURN NOTE (CMR) to the address provided clearly indicating the given RMC number on the box. The shipping will be paid by the client, otherwise it will not be accepted by the returns department.
In the case of replacement of the goods because of mistaken supplying, the client will place a new order indicating the goods to be sent instead. This will be done at the same time as asking for the authorization for the return.
The two accountability procedures will be worked separately. Following the return of the goods there will be a credit note without shipping fee. the client will then be sent the new order confirmation that will amount to the same value or more of the returned goods and will be indicated any difference still to be paid.
8.Return of the goods due to damage during shipping
The return of goods can also be requested if damaged during shipment. Antica Sartoria srl ships its goods with its own personalized sellotape and boxes which means that it is very easy to identify if the box has been tampered with. In this case we invite our clients to accept the box only if the courier makes a note on the waybill that the box has been accepted with reservation to verify and quantify any damage so as to ask for reimbursement if necessary. If the courier refuses to verbalize what occurred, the box can be refused and sent back for reasons of damage of the contents and this has to be communicated immediately to Antica Sartoria srl.
12. Order confirmation.
The order is confirmed once paid by wire transfer 30% of the total amount.
13.Order cancellation
The order may be cancelled by the client within 30 days from its acceptance and signing, sending an email at info@anticasartoriapositano.it or fax at 0039 (0)815342402 unless the order has been already dispatched
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Contacts
E-mail Generic: info@anticasartoriapositano.it
Accounting Office: rosa@anticasartoriapositano.it; daniela@anticasartoriapositano.it; francesca@anticasartoriapositano.it
Italian Customers: danilo@anticasartoriapositano.it; alfredo@anticasartoriapositano.it
International Customers: diana@anticasartoriapositano.it
Store: giovanni@anticasartoriapositano.it
Stylist: giacomo@anticasartoriapositano.it
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